Flintshire County Council have launched Flintshire, a new mobile app for customer engagement using the My Council Services Platform. The app enables them to improve the ways in which customers can engage and interact with the Council whilst at the same time increasing efficiency.
Flintshire is a bilingual web and mobile platform powered by My Council Services designed to enhance the self-service and communication process between customer and council. Built to allow access to services at times and in a manner which best suits the individual, Flintshire matches the public’s preference to use intuitive and designed for purpose applications to communicate with their service providers with the side benefit of reducing contact centre traffic and the impact on wait times. The My Council Services platform offers a unique set of capabilities designed to support and accelerate the organisation’s transformation and channel shift programme; cutting costs while increasing satisfaction.
Recent studies have shown that around 85% of consumers favour apps over mobile websites, believing apps to be more convenient, faster, easier to browse and with an overall better user experience than a mobile-enabled website. Couple this with the fact smartphones are now ubiquitous and that any user can interact and submit reports regardless of whether there is an internet connection and you can see Flintshire County Council have joined the growing list of UK local Councils who have chosen the My Council Services platform to launch their own app in Flintshire.
The Flintshire app is makes it convenient and straightforward for people in the local area to report issues, comments and problems directly to the council or look up information on the move in either Welsh or English. Issues like potholes, broken pavement, graffiti, abandoned vehicles, missed bin collections, dumped rubbish, drainage problems, fraud and broken parking meters can be reported and automatically directed to the appropriate member of staff in the local authority. App users also receive updates, information and feedback on actions being taken live and automatically also via the app or their web submission.
It’s not just one way traffic though – in addition to raising service requests customers can lookup key news in their area and search for events, news, shopping, things to do as well as eat drink and sleep information.
Chris Guest, Head of ICT & Customer Services, Flintshire County Council, said:
“The development of the Flintshire app is another great step forward in making it easier for residents to contact the Council. The app, along with our recently redeveloped website have been designed to ensure residents can interact with the Council 24 hours a day. We are keen to keep up to date with the latest forms of communication and the smart phone app is a key way of supporting such practical innovations. Not only is it quicker and more simple for a member of the public to send in and find out information but it will also streamline our customer services processes meaning we can save time and money for the Council.”
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